Audiemce Questionnaire and analysis

1. what colour should the magazine be?

red, white and black red, white and blue yellow, white and black blue, yellow and white

2. what is your favourite genre of music?

pop/chart indie alternative rock classical rap/r 'n' b metal other

3. How often do you listen to music?

a lot regularly sometimes rarely never

4. How much would you be willing to pay for a music magazine?

less than £1 less than £2 less than £3 less than £4 £4 or more

5. what sort of style cover would attract you to a music magazine?

Fashionable look with lots of colour dreary look with less colour Lots of images with less text Lots of text with less images Simplicity

6. What else would you like to see in the magazine?

quizzes competitons opinions from the readers freebies questions and answers horoscopes

7. Are you male or female?

Male Female

8. Do you like seeing advertising in magazines?

yes no

9. would the person on the front cover have an impact on you buying the magazine?

yes no

10. What way do you listen to music most often?

ipod radio tv internet other     Here is my survey that was completed by 10 people: 5 boys and 5 girls. I chose a balanced number of males and females as my magazine is aimed at both genders equally so I wanted to take in the feedback I recieved and apply it to my magazine.   60% of the people wanted to see a red, white and black magazine so I decided to make these colours an important colour on my front cover. As expected 70% of the people surveyed listened to pop/chart music. This supported the idea that my magazine is a mainstream magazine. 50% said that they listen to music regularly which means they probably would be interested in reading my magazine. Next, 60% of the people said they would pay less than £3 for a magazine which is what I based my magazine around (£2.00). I decided that because a sizeable portion of my readers will be students it would not be suitable to charge high as they wouldn't be able to afford it. 80% said they would like a fashionable look with lots of colour which is why I decided to add a lot of colour to my magazine, especially my background. The higest percentage for the naext question was 40% who wanted freebies to be included in the magazine and this is why I added free posters in it and this is advertised on the front cover. 60% of people said they didn't like to see advertisements in magazines, this is why I decided I would put as little adverts in as possible but enough to make a profit. 90% of people said the person on front of the magazine would impact whether they would buy the it ot not, for this reason I decided I would try and have a popular person on the front of the cover on each edition. Lastly, 40% of people said they listen to music the most on radio which was interesting as I thought ipod would be the most common. With this result in consideration I would probably advertise my magaizne on the radio as that is where most people wuld probably hear about it.

original photos

Location, props and costume report

Location:When chosing the location to shoot my music magazine I decided I did not need a background so it would be most logical to shoot in the college photography room as it offered lighting, white/black backing and props if needed. Also, by using the photography room I could use one of the colleges cameras which offered a higher quality picture than what I would have been able to get myself.

Props:
When shooting I experimented with some of the props the photography room had to offer. I took a picture with a old fashioned telephone to offer some variety of needed but when it came down to editing the only prop I used was a seat in which my model sat on. I could have used props to make the photo better and more interesting but I felt the image should focus on what my model was wearing which was achieved as there were no props to take the attention away from this.

Model:I only had one model when taking the photographs which limited my variety. I could have used a different model on the contents page to change things up but unfortunately I did not have enough time. My model fits well with what I was trying to acheive for my images which was a successful mainstreamer.

Featured article draft

This is my finished featured article as my featured article was lost in the making of this one. It was similar to the finished one except that I changed the text under the title so that it stood out to the readers and they could tell what the article entailed. I also edited the big 'F'. It was originally across the whole page but I felt it looked confusing as to why it was there so I made it smaller and put in at the first paragraph so people could tell it was there as the first letter of the article. I also changed the pictures so that they fit the article a bit better. Before they were a bit out of place and didn't look very professional.

Contents page draft

Unfortunatelty my draft has been lost in the making of my contents page but it was similar to my finished product except that I changed the colour of writing in ther contents box so that the improtant information stood out to the audience. I also added more to the contents page so that it looked it had more topics in the magazine and therefore would probably appeal more to readers.

Front cover draft

This is my first draft of my magazine, but I made a few changes to make it look more professional and classy. I took away the blue circle near the bottom left as I felt it didn't suit the rest of the front cover. I also changed the cover lines font with the sub articles as I felt it worked better and made the text more visible and noticeable. Furthermore, I straightened up the edition number, price and date so that it is more in line and neat.

Original ideas statement

Original ideas

 

Juice

Target Audience - Demographic

Gender: Both genders equally

Age: 16-30 years old. The reason is because this age group would have been exposed to this music due to the charts being played on the radio ect.

Class: Mainly ABC1's predominantly but generally for all classes.

Race: All

Region: All

Target Audience - Psychographic

The “tribe” that my magazine is targeting is “mainstreamers” who are people who listen to popular music like chart music

Price Point

£2.50 as it is an affordable for every class meaning there is likely to sell more copies but the price is not so cheap that the income would be a success as well.

Weekly or Monthly

I would have monthly issues as this way my target audience will be more excited to read the magazine instead of reading it regularly (weekly), I feel this would increase sales. I would also have a special edition every 3 months focused on a specific artist as this way it adds to the excitement of the magazine and also could give the opportunity for the target audience to collect the special editions.

 

Content

Specifically chart music and have upcoming artists in this type of music. Also have special reviews for albums and interviews. Also have readers diaries and celebrity gossip.

 

Style

Clean, glossy, modern, and different. The reason behind this is so that the target audience is proud to read it.

 

 

USP or Position On The Market

I believe that there is a space in the market for this type of magazine as the target audience is so large due to the fact that this music is played everywhere. Also, although I am targeting 16-30 year olds there is room for 30 years and older to buy the magazine as they are exposed to the type of music.  I would like my magazine to be published by IPC media as I feel it has a gap in their brands for a magazine like Juice.